Live example
Sephora customer sentiment
Sentiment toward Sephora rose from 5.4 (Aug 3 to Aug 16, 264 posts) to 6.8 (Sep 28 to Oct 11, 178 posts), a move our significance test confirms, driven by Hauls and shopping trips posts on TikTok. The one thing pulling the score down is Store and retail presence posts on X.
1,460 public posts analyzed from Aug 1, 2026 to Oct 30, 2026, report finished Oct 30, 2026.
What people are saying
A few relevant public posts from the report
- InstagramOct 7, 2026positive
My new nail obsession, get yours on my profile!!! 😻💕💅🏻 #nails #cateyenails💅 #nailsdesign #sephora #girlie
- TikTokSep 25, 2026positive
When @AMIKA: says they love the Sharna red, the Sharna red they shall receive 🫶 Shop my ‘Protector Collection’ hair care routine by Amika at @Sephora ! #sharnared #amika
- TikTokOct 9, 2026very positive
From a dream the world didn’t quite understand yet to the #1 primer, #1 powder foundation, AND #1 priming brand @Sephora 🥹🤎 A reminder that believing in your vision can change everything. And to our community, thank you for believing with us. 🫶🏾 ##danessamyricksbeauty##sephora
- InstagramSep 29, 2026positive
So nice, @selenagomez did it twice✌️ Rare Beginnings Eau de Parfum & Rare Eau de Parfum available only @sephora, @sephoracanada, Sephora @kohls, @sephorauk, and rarebeauty.com.
- TikTokAug 14, 2026very positive
@ONE SIZE BEAUTY @Sephora México ⭐️⭐️ me encantooo
- TikTokOct 9, 2026positive
Your sign to get the rhode sugarmint trio because it’s perfect for the holidays! ❄️☃️🩵 @rhode skin @Sephora #rhode #rhodeskin #rhodeliptreatment #holidaysets #christmas
One report for $5. If a run fails, the report is returned.